Showing posts with label apps business. Show all posts
Showing posts with label apps business. Show all posts

Online Business App Solutions: Microsoft Office 365 Vs Google Docs

2011 was a good year for web-based "software as a service" suites. Although these aren't new technologies, now more than ever people seem interested in using and taking advantage of the cloud and of the cloud computing document-sharing services. If in January 2011, Google has announced that it will offers its users free data storage of files up to 1GB for Google Docs, on June the same year, Microsoft released to the public its "commercial software plus services" called Microsoft Office 3665.

Both services include a suite of desktop apps which can be accessed and delivered over the Internet, and provide users with mobility and immediate access to their documents no matter where they, as long as they have a compatible device and an Internet connection.

Such tools address mainly businesses, but also users who work in a team and for whom collaboration tools are an essential part of their work. In order to have an optimal communication between users, such a communication tool needs to be compatible with all the hardware and software components of all members. So it's essential to know what devices (PC, smartphones, tablets, etc.) your colleagues use and what software products. The best approach would be that the entire team uses the same web-based software service and avoid working across multiple hardware and software platforms.

In terms of familiarity and wider compatibility, Microsoft Office 365 is the best solution, but if your team prefers online ease of use, Google Docs offers a cheaper alternative. Regarding the user's experience, Microsoft solution relies on locally installed copies of Office (instead of web apps), while Google moves the entire action into browsers. So let's see what these web-based office suites have to offer:
• Microsoft Office 365 comes with: email, Word, Excel, PowerPoint, SharePoint, OneNote, Lync and calendars. On the other hand Google Docs provides users with: email, Word processor, Drawing app, Presentations, Online spreadsheet.

• In terms of price, Google Docs is free (including Gmail, Google Talk, and other Google products), however for $5 per user, per month ($50 per year) you can get Google Apps which comes with Google Docs + support + extra storage + SLA (service level agreement). Microsoft comes with a more intricate license plan which includes various options, such as Plan E4: for $27 a month you get full Microsoft Office license + enterprise voice capability, etc.

• Docs suite is quite easy to install, and all the information you need is on the Google site. We cannot say the same thing about Office 365, as you need to install a browser plug-in, as well as Microsoft Lync.

• Docs is compatible with most important browser, while Office 365 doesn't support Google Chrome.

• Both tools have an easy to use UI, however Office 365 offers a familiar touch: you'll be working with documents (as usual), but these will be saved to Office 365 and not on your local machine.

• When it comes to spreadsheets, Google let's you right-click in the app and resize hide/unhide rows.

Also, Google spreadsheets provide more advanced features, such as: charting, image embedding, pivot tables, etc.

• On the other hand, when it comes to presentations/PowerPoint, Office 365 has a clear advantage: the web app offers the same experience and results as the desktop application
Google Docs has the advantage that's easy to install, is inexpensive, and is compatible with almost any device with a browser. So no matter if you work from your home PC which has installed Linux, or away, from your Android smartphone, the experience will be the same. However, Docs has a series of limitations as well, such as: flawed integration with local apps, scarce compatibility with PowerPoint files, etc.

Microsoft Office 365, although is more expensive, provides a complete set of advanced features, as well as full compatibility with offline Office apps.

So, I can't really say that one tool is better than the other, but that both have a series of advantages as well as limitations, and that before making your choice you should first take into account the needs and requirements of your team.

Brad Larson promotes quality standards in programming services. He works with http://www.sbp-romania.com in sustaining a high level for code writing.
Article Source: http://EzineArticles.com/?expert=Brad_Larson

A Mobile App Is Now a Business's Best Friend

Gone are the days when business confirmed to just one particular tool for the purposes of marketing their business. With the advent of online marketing and with businesses jostling for space with each other on the World Wide Web, various innovative and advanced marketing tools were and are still getting developed for the online marketing. But, this was not the end of it. With the target audience of businesses become mobile friendly, it became important that businesses implemented various marketing strategies for targeting mobile users.

The mobile app is emerging as a popular marketing tool for businesses, so much so that many businesses are regarding it as their best friend who helps them market their products and services brilliantly.

So how does it do that?
A marketing tool creates space in the minds of prospective customers; that is space for the business's products and services. With a mobile applications, marketing has taken a giant leap forward when it comes interactivity. Now, it is no longer necessary, for businesses to think of marketing strategies that are one dimensional. They can get as creative as they like. For example - businesses selling sports merchandise can create a gaming app, which revolves around the sport/s that their merchandise is targeting. Right at the top of the mobile application page, the business can provide its logo. Another idea for branding would be adding a business oriented splash page, much before the page loads.

This introduces your company to the users who have downloaded your mobile app. As can be imagined, it's only if your iPhone app or BlackBerry app or Android app is interesting, that the user will appreciate your efforts. Only then will they think about visiting your business website or its physical location for having a look at the products you are offering.

The key to ensuring that your mobile app and your branding efforts as a whole make an impression on your target audience is by ensuring that they meet the target's interests and preferences. This is the key to any successful mobile app. It doesn't makes sense to get a mobile app developed without knowing what your target customers want and expect from a mobile app. Say your target customers are mobile users who are middle aged. The chances of them appreciating gaming apps are slim; what they will appreciate more than anything else are utility apps. So, you need to give them what they want. This is a sure shot way of ensuring mobile app success and in turn the success of your marketing strategy.

PLAVEB: A Proficient Mobile App Development Company offering services including Premier iPhone Apps Development and iPad App Development as per client's precise requirements.
Article Source: http://EzineArticles.com/?expert=Mark_Spenser